Landing page

Landing page development for a logistics company. Purpose: sale of the innovative ELD device, promotion of the company's services. After conducting market research, target audience and competitors, a landing page with 16 blocks was created. In which information is disclosed about the company and services, about the ELD device itself (a detailed video of what it is, how it works, how to connect it, what its advantages are for the client, what is useful, a video presentation of the device and its price is available). It also shows information about discounts and promotions, customer reviews with a link to personal pages in social networks to increase confidence in the company. The "Blog" block shows the life of the company and the events in which it takes part - to show customers that the company is active, modern, with a big budget and can be trusted. In order to close questions that often arise from customers, the "Frequently Asked Questions" block has been added. A convenient form for filling out an order for a device is short and includes only important points - so that the client can quickly and easily order feedback and advice. The CTA button stands out due to its size and light hover animation - placed on the main screen and in some blocks. For example, such as Promotions, Certificates, What is useful, etc. All this is done to increase conversion and also to make it as easy as possible for the user to close their tasks on the site. The landing turned out to be convenient, modern, simple for the user and in such a way that it solves the needs and tasks of the business.