Brand identity

Eredità — Brand Identity Design
A visual identity project exploring themes of heritage, memory, and silent luxury. I developed a custom logotype, decorative motifs, and a packaging system inspired by traditional patterns, heirloom objects, and textile craftsmanship.

The project includes logo variations, brand typography, color palette, stationery, and product applications. All visuals were created using Adobe Illustrator, Photoshop, and Figma, with mockups and textures built from custom photography.

This brand identity was designed to feel timeless, ceremonial, and emotionally resonant.